The Big Strawberry
Height
2 metres tall, 4 metres wide
Year Built
Address
Corner Goulburn Valley Highway and Cobram-Koonoomoo Road, Koonoomoo, VIC 3644
The Lowdown
The Big Strawberry sits proudly at The Big Strawberry store on the corner of the Goulburn Valley Highway and Cobram-Koonoomoo Road, marking the entrance to one of Victoria's favourite roadside attractions. This 2-metre tall and 4-metre wide strawberry celebrates the luscious fruit that grows in abundance in the Goulburn Valley, one of Australia's premier fruit-growing regions. The store has become a beloved institution for travellers, offering fresh strawberries, strawberry ice cream, strawberry jam, and all manner of strawberry-themed products. It's the perfect pit stop on the Murray Valley road trip.
Did you know?
"Strawberries are technically not berries - they're aggregate fruits"
History
The Big Strawberry has been delighting travellers on the Goulburn Valley Highway for decades. The store celebrates the strawberry-growing heritage of the region, where the fertile soils and reliable irrigation from the Murray-Goulburn system create ideal conditions for fruit production. The Goulburn Valley produces much of Australia's stone fruit, pears, and berries, and The Big Strawberry has become an institution for visitors wanting to sample the region's bounty.
More Fun Facts
- •The sculpture measures 2 metres tall and 4 metres wide
- •The Goulburn Valley is one of Australia's premier fruit regions
- •Australia produces around 70,000 tonnes of strawberries annually
- •Strawberries are technically not berries - they're aggregate fruits
- •The Big Strawberry store sells strawberry-themed everything
Visiting Tips
- 💡Try the famous strawberry ice cream
- 💡Stock up on strawberry jam and preserves
- 💡Cobram and the Murray River are nearby
- 💡Combine with a visit to the Barmah National Park wetlands
Opening Hours
Check website for current trading hours.
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